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CMR Executive Offers Cures for Ailing Health Care System in New Herzlinger Book

Contact: Marina Mortimer; Mortimer Communications
Phone: 508-746-5441
Email: marinamortimer@aol.com

Pembroke, MA., Mar 11, 2004 – David J. Hines, Founder and President, Consumer’s Medical Resource (CMR), discusses the factors accelerating the consumer revolution in health care and why consumer empowerment provides the best solution to the health care crisis in Consumer Driven Health Care: Implications for Providers, Payers, and Policymakers, a new book by renowned health care policy expert and Harvard Business School professor Regina Herzlinger.


In Consumer Driven Health Care, Herzlinger documents how the consumer health care movement is being implemented and its impact on insurers, providers, new intermediaries, and governments. In addition, the book includes a series of chapter contributions by health care's leading strategists, innovators, regulators, and scholars that argue for a radically new health care system that is characterized by the essential elements that define true consumerism: consumer/patient control, choice, and information.


In the chapter titled, "Consumer's Medical Resource: Helping Consumers Evaluate Medical Treatment Options," Hines analyzes the marketplace realities giving birth to the new consumerism and describes his company's innovative Medical Decision Support (MDS) service. He describes its dramatic impact on the quality of patient decision-making of those combating serious, complicated, and expensive medical conditions.


Consumer Driven Health Care: Implications for Providers, Payers, and Policymakers is published by Jossey-Bass, an imprint of John Wiley & Sons Inc., ISBN 0-7879-5258-3, at www.josseybass.com.